Sponsored Video: David and the magic wipers

Posted on 11 November 2014 by Tony Santos

If you’ve been watching trending videos over YouTube, you might have stumbled upon “David After Dentist “which became viral with 120 million views after his dad uploaded the video.

In relation to the video’s popularity, Bosch Automotive made the video even more interesting by inserting a reverse-shot clips to add a unique story line that shows “What David Really Saw’’. The video is aimed to promote Bosch’s latest series of wiper blades specifics for the company’s flat blades and the idea behind the theme is that the wipers clear David’s view, showing him what’s really going on outside. Like a magic wand, whenever it wipes a new scene appears on the front window — a kissing lady, an ice bear and a mythical dragon.

When we say magic wand-like, these Bosch wiper blades have several techs that you can find on its bag’s of trick. Techs such as: beam technology, dual rubber process, Quiet-Glide™ micro-finish wiping edge and most notably its DirectConnect™, which is a one-step installation system which for sure is why most car owners prefer these magic wipers.

Here are some details on the latest wipers by Bosch:

ICON Wiper Blades: up to 40% longer life

The award winning design of Bosch Icon beam blade is designed without metal or plastic brackets. This offers design and performances improvements by distributing more uniform pressure along the entire length of the blade for ultimate all-season performance that lasts up to 40% longer than other premium wiper blades. Bosch Icon is the best choice for performance in extreme weather. 

Evolution Wiper Blades: exceptional visibility in any weather

Evolution beam wiper blades have an aerodynamic symmetrical spoiler that helps provide a consistent wipe. In addition, the patented design of Bosch Evolution™ features precision-tensioned steel springs that distribute more uniform pressure along the entire length of the blade for exceptional all-weather visibility.

Clear Advantage: a clear advantage

Clear Advantage is the latest addition to Bosch’s line of beam wiper blades. The precision-tensioned mono steel spring applies uniform pressure along the entire blade length providing consistent wiping performance across the windshield.


This post has been sponsored by Bosch, but all thoughts are our own.

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